Data & AI for Travel, Tourism and Transportation
Transforming and creating value for Travel, Tourism and Transportation through the power of data & AI.
Client case Pierre & Vacances Center Parcs
How data governance and data quality can boost digital marketing and activation performance
Data & AI for Tourism Report
Regions like the Middle East and Europe have performed exceptionally well, with the Middle East surpassing pre-pandemic levels by 22% and Europe reaching 94% of 2019 levels. The global tourism industry is projected to fully recover to pre-pandemic levels by 2024.
These countries strive to strengthen their positions as global tourism destinations and travel hubs, data analytics and intelligence have become crucial to establishing global presence and gaining competitive edge.
In fact, data can help emerging destinations break the growth deadlock by driving marketing excellence, stimulating supply creation and improving visitor experience.