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  • Vincent Luciani : «L’IA va permettre aux entreprises d’être plus productives et de bâtir des offres plus riches»

    Vincent Luciani : «L’IA va permettre aux entreprises d’être plus productives et de bâtir des offres plus riches»

    L’intelligence artificielle Générative est aujourd’hui devenue un enjeu majeur de compétition mondiale, une opportunité unique pour les entreprises selon Vincent Luciani, PDG et cofondateur d’Artefact. La France, grâce à ses atouts indéniables, se positionne comme un prétendant sérieux au leadership mondial dans ce nouveau paysage technologique. En outre, l'IA représente une manne économique prometteuse, avec des estimations de gains potentiels atteignant 400 milliards d'euros d'ici 2030.

    20 March 2024

  • Artefact Expands into South East Asia with New Office in India, Strengthening Its Global Leadership in Data & AI

    Artefact Expands into South East Asia with New Office in India, Strengthening Its Global Leadership in Data & AI

    Artefact is pleased to announce its expansion into South East Asia through the opening of a new office in India, further reinforcing the Group's global consultancy leadership in data and AI. This strategic move not only establishes a Global Center of Excellence but also marks a significant milestone in Artefact's international growth strategy.

    19 March 2024

  • Artefact and MoEngage join efforts to help global businesses utilize data and AI to drive meaningful, consumer-centric engagement

    Artefact and MoEngage join efforts to help global businesses utilize data and AI to drive meaningful, consumer-centric engagement

    Artefact MENA has announced a strategic partnership with MoEngage, an industry-leading, insights-led Customer Engagement Platform. This collaboration will help global businesses utilize AI and data-driven strategies to dissolve siloes and transform into consumer-centric brands. Artefact is now part of the MoEngage Catalyst Partner program that is dedicated to helping brands scale at speed.

    14 March 2024

  • Fueling your growth mindset through mentorship

    Fueling your growth mindset through mentorship

    Feedback is a gift. The ability to collaborate with others to grow, challenge ourselves, and evolve is critical to our development in life and work. Psychologist Carol Dweck calls this a growth mindset, where people can transform their abilities, intelligence, and talents through dedication, hard work, and active learning.

    13 March 2024

  • Why The Chief AI Officer Is Not The New CEO

    Why The Chief AI Officer Is Not The New CEO

    My professional engagements lead me to interact with individuals deeply involved in data, AI and innovation. In 2022, while in Los Angeles, I was introduced to a senior executive who, shortly after saying their name, shared their role at that major entertainment company: chief metaverse officer. There was a moment of silence. Although silence can sometimes serve a purpose in my job, an extended silence does not. I didn’t really know how to react to a role I could have never imagined existed in the first place. Yesterday, I checked this person’s job title again and discovered a change. Guess what? Goodbye metaverse, and welcome … AI.

    8 March 2024

  • Wird der neue Wert INP die Google Core Web Vitals im SEO revolutionieren?

    Wird der neue Wert INP die Google Core Web Vitals im SEO revolutionieren?

    Welche Chancen und Möglichkeiten sind durch die aktuellen Entwicklungen in der Technologie rund um Data und AI für Marken und Unternehmen möglich?

    8 March 2024

  • Artefact, entreprise pionnière dans la data et l’IA, investit pour développer et accélérer les carrières des femmes

    Artefact, entreprise pionnière dans la data et l’IA, investit pour développer et accélérer les carrières des femmes

    Pour la Journée internationale des droits des femmes, Artefact, acteur majeur des services liés à la data et à l'intelligence artificielle, annonce avec fierté ses initiatives en phase avec les cinq engagements clés de l'ONU pour 2024. Le thème de cette année : "Investir en faveur des femmes : accélérer le rythme".

    8 March 2024

  • Comment peut-on réinventer l’acculturation des projets de Data Governance ?

    Comment peut-on réinventer l’acculturation des projets de Data Governance ?

    La gouvernance des données est devenue une pierre angulaire pour les organisations qui cherchent à révéler le plein potentiel de leurs données. Artefact a réuni des leaders de l'industrie pour discuter de la démocratisation des données et des stratégies de transformation qu'ils emploient au sein de leurs organisations.

    1 March 2024

  • Cartes graphiques: face au boom de l’IA, la course à l’armement des clouds européens

    Cartes graphiques: face au boom de l’IA, la course à l’armement des clouds européens

    Rares, chères et indispensables, les cartes graphiques, pierres angulaires du développement d'intelligences artificielles (IA), font l'objet d'une sévère concurrence entre les opérateurs européens de cloud, qui misent sur une importante puissance de calcul à louer à leurs clients, dans un contexte de tension d'approvisionnements.

    28 February 2024

  • Artefact Announces Official Expansion into Latin America with New Offices in Colombia and Mexico

    Artefact Announces Official Expansion into Latin America with New Offices in Colombia and Mexico

    After a remarkably successful 5-year journey with its Brazilian team, Artefact LatAm has inaugurated two new offices in Colombia and Mexico as part of its strategic expansion plan in the region.

    28 February 2024

  • Vincent Luciani : « L’Europe va faire figure de proue en matière de régulation de l’IA »

    Vincent Luciani : « L’Europe va faire figure de proue en matière de régulation de l’IA »

    L’Union européenne est parvenue cette semaine à un accord sur l’IA Act, texte régulant l’intelligence artificielle. Un projet européen qui, s’il encadre les perspectives de l’IA générative, pourrait offrir des opportunités aux entreprises selon Vincent Luciani, PDG et cofondateur d’Artefact.

    19 February 2024

  • Retail Media 2024 – mit starken Partnerschaften und sicherer Technologie zum Erfolg

    Retail Media 2024 – mit starken Partnerschaften und sicherer Technologie zum Erfolg

    Die schrittweise Abschaffung von Third-Party-Cookies ist nicht das Ende des digitalen Marketings, sondern eine Einladung zur Innovation und zum Umdenken.

    16 February 2024

  • Die Verwendung von Social Media für B2B-Marketing: wie Sie Ihre Zielgruppe erreichen und Leads generieren

    Die Verwendung von Social Media für B2B-Marketing: wie Sie Ihre Zielgruppe erreichen und Leads generieren

    Welche Chancen und Möglichkeiten sind durch die aktuellen Entwicklungen in der Technologie rund um Data und AI für Marken und Unternehmen möglich?

    13 February 2024

  • Artefact UK relocates office to support growth plans

    Artefact UK relocates office to support growth plans

    Artefact UK moves to a larger space in the City of London, reflecting its growth plans for 2024 and beyond.

    12 February 2024

  • Artefact Germany will handle Mepal’s German affiliate programme

    Artefact Germany will handle Mepal’s German affiliate programme

    Artefact Germany, a leading data-driven marketing company, has been selected by Mepal to manage the affiliate marketing programme in Germany.

    6 February 2024

  • Fortenova Group: Delivering fresh insights to reduce food waste and boost revenues

    Fortenova Group: Delivering fresh insights to reduce food waste and boost revenues

    With Artefact and Google Cloud, Fortenova Group built a DataLab that applied analytics and AI to real-world challenges, helping to boost profits and reduce waste.

    5 February 2024

  • Artefact announces the arrival of 2 new partners to its leadership team

    Artefact announces the arrival of 2 new partners to its leadership team

    Artefact warmly welcomes Thomas and Simon to its team, anticipating their significant contributions to the company's continued success.

    19 January 2024

  • Artefact promotes 2 new Managing Partners and 7 new Partners

    Artefact promotes 2 new Managing Partners and 7 new Partners

    Artefact has strengthened its global senior leadership team by promoting nine top performers across France, MENA, UK, USA and LATAM. These individuals will spearhead the growth of Artefact’s business in their local markets and collaboratively across borders.

    11 January 2024

  • Artefact inaugurates its Research Center and creates strategic bridges between universities and companies to shape ethical AI

    Artefact inaugurates its Research Center and creates strategic bridges between universities and companies to shape ethical AI

    Artefact, a pioneer specializing in the deployment of artificial intelligence technologies and advanced data solutions, is taking a decisive step in its commitment to democratize AI by launching an unique structure in France.

    9 January 2024