Clients
Learn how our clients are gaining value from data and AI.
MAIF Segmentation Marketing -Artificial Intelligence to Enhance Insurance Customer Understanding
Click here to download the MAIF brochure MAIF is a leading French mutual insurance company, active for more than 80
SEPHORA Taking customer engagement to the next level with CRM 2.0
How CRM 2.0 can help the pioneering beauty brand keep pace with a growing consumer desire for more personalised products, content and experiences.
TRUST Accelerate marketplace strategy to grow market share
Background & context Trust is a European-leading value-for-money brand in digital lifestyle accessories selling through local sales points by means of retail and online.
GLOBAL FMCG COMPANY Increasing visibility on Amazon through content optimisation
Background & Objective This global FMCG company (client) was established 265 years ago in The Netherlands and has grown to an international leading company
CHANNABLE Increasing CTR and decreasing CPA with Precision Marketing
Artefact has been using the marketing automation tool Channable to create high-quality PPC and Display campaigns.
TUI France Improving incrementality to boost social bookings by 20%
Challenge As one of the biggest travel company worldwide, TUI has important digital activity on all digital channels to attract and convert travel seekers.
Petit Bateau Increasing profitability while controlling volumes
Challenge | SEA strategy Petit Bateau is a French brand of children's clothing and underwear. In a very competitive and multi-channel context, Petit
DFS Closing the physical to digital data loop
Challenge DFS is a Hong Kong-based travel retailer of luxury products. Established in 1960, its network consists of duty-free stores located in 11 major
TUI Precision Marketing – Data Technology at the service of media performance
Read the complete article about the TUI: Here Client challenges Be the first travel agency in Europe to use AI to promote Growth, TUI’s
CLUB MED Integrated Media for Club Med Hong Kong
Challenge for Club Med and Artefact Club Med is established worldwide, but suffers from relatively low brand awareness in Hong Kong. Their “all-inclusive” USP
SEB Advanced Retail Media strategies for Groupe Seb, at the core of the decision path
Ecommerce is more than an opportunity for brands: it’s a necessity, say Thomas Faure, Senior Consulting Manager – E-Retail Lead and Guillaume BAROIN,
Accor Hotels Content Marketing for Hotelroom 2030
About the client Accor is a world-leading augmented hospitality group offering unique and meaningful experiences in almost 4,900 hotels, resorts, and residences across 110
GREENPEACE Designing an algorithm to raise consciousness
As COP23 started, Greenpeace wanted to stimulate public awareness about the urging truth of climate change.
